Moots trade-up program, $2,000 credit for frame toward a complete bike

[2000m2]

Originally Posted by dsimon

How do i get in line for the USED stuff thats gonna flood them

Originally Posted by AngryScientist

Wonder what will become of the traded in frames? Would be cool to see them back on the market from Moots with a factory refresh. Not sure how much meat is on the bone for them to make any money at that though.

Where are the used rim brake frames headed??

[prototoast]

Originally Posted by 2000m2

Where are the used rim brake frames headed??

Keep refreshing The Pro's Closet.

[jadedaid]

I’d have considered this if I could trade my vamoots rsl disc for frame only. The difference I can get selling it is offset by the hassle doing it. But I have enough components to build more bikes than I can reasonably house as it is, so a full bike build isn’t happening…

[StressStrain]

Originally Posted by jadedaid

I’d have considered this if I could trade my vamoots rsl disc for frame only. The difference I can get selling it is offset by the hassle doing it. But I have enough components to build more bikes than I can reasonably house as it is, so a full bike build isn’t happening…

This is a very good point:
Many Moots owners are totally devoted to cycling. These zealots have enough other bikes and parts laying around to build a new frame up.

So is this trade-in program aimed at dentists who want the latest but don't want to mess with building bikes?

[ojingoh]

Originally Posted by StressStrain

So is this trade-in program aimed at dentists who want the latest but don't want to mess with building bikes?

It's an incentive to a customer to keep buying Moots, versus watching a customer walk across the showroom to a different Ti manufacturer.

I suspect that the belief is they can keep you in the fold, and money talks. I think they believe the lifetime value of a Moots customer is tens of thousands of dollars. I think they want to make that happen.

[Butch]

Supply and demand.
This increases demand and the $2000 off of retail is still more $$ than they sell the bikes to retailers, or at least the same as the Express.
It will be interesting to hear what they get for trade ins. In Steamboat there are a lot 90's 26" YBB's